Factors Impacting the Effectiveness of Health Care Worker Behavior Change: A Literature Review
Social and behavior change communication (SBCC), which uses communication to positively influence the social dimensions of health and well-being, is an important strategy for improving health services at the provider level. With much of the responsibility for providing health care services falling on a cadre of professional health care workers (HCWs), particularly those in lower level facilities, there is an increasing focus on to how to use SBCC…