Factors Impacting the Effectiveness of Community Health Worker Behavior Change: A Literature Review

Social and behavior change communication (SBCC), which uses communication to positively influence the social dimensions of health and well-being, is an important strategy for improving health services at the provider level. As community health workers (CHWs) play an increasingly important role in providing health services, there is also an increasing focus on to how to use SBCC strategies to build CHWs’ capacity to offer quality services to the community members they serve. A key step in designing and implementing effective SBCC programs for CHWs is understanding the barriers and facilitators that effect CHWs in providing these services.