Improving Public Health Emergency Programs with SBCC Webinar and Resources

Launch of HC3’s SBCC Emergency Helix

On January 26, HC3 hosted a webinar as part of a series of events on HC3’s work in public health emergencies. With perspectives from a global health journalist, an applied anthropology specialist and world health emergency leaders, the webinar highlighted the essential relationship health systems and communities must have to prepare for, respond to and recover from an emergency.

Speakers also shared their experiences from recent and current emergencies including Ebola, Zika and yellow fever to focus on key recommendations:

• Engage the audience instead of pushing messages, and only make recommendations that the audience can and would do.
• Work closely with journalists to “report delicately.”
• Operationalize formative research using coordination tools.
• And most importantly, listen to affected communities and act on what is being told to truly build trust.

The webinar was moderated by:

• Claudia Vondrasek, Francophone Team Leader/Senior Program Officer, Johns Hopkins Center for Communication Programs [Presentation: The SBCC Emergency Helix]
  

Panelists included:

• Dr. Gaya Gamhewage (and Aphaluck Bhatiasevi), Head of Interventions and Guidance in Infectious Hazard Management, WHO’s Health Emergency Programme [Presentation: Linking Health Systems and Community Engagement]
• Ida Jooste, Global Health Advisor, Internews [Presentation: Formative and Operational Research During a Public Health Emergency]
• Dr. Juliet Bedford, Founder and Director, Anthrologica [Presentation: Information Saves Lives]

Click on the photo below to download The SBCC Emergency Helix report.

Watch the recorded webinar to learn about the tools available and join a deeper discussion on Springboard.

Find out more about HC3’s SBCC in Emergencies work.