HC3 Innovation Webinar 5: Behavioral Economics

Join HC3 on June 10 at 11 AM EST for our fifth Health Communication Innovation Webinar. This installment will focus on integrating behavioral economics with social and behavior change communication campaigns. 

Presentations and demos will provide the audience with foundational insight into behavioral economics theories and their application in health communication.The webinar will be moderated by John Strand, Director of Social Marketing and Communication at FHI 360 with closing remarks from Marcie Cook, Regional Director of Asia and Eastern Europe at PSI. 

Panelists include:

Dr. Saugato Datta, Vice President at Ideas42, works with partners to design, test and scale programs and products that use behavioral economics to benefit people in developing countries. He is also helping ideas42 think about its strategy for impact in the developing world, and writes extensively on the application of behavioral economics to development programs and more generally. Before joining ideas42, Saugato spent three years writing about economics at The Economist in London.

Joan Robertson, Senior Technical Advisor at JSI, focuses on reproductive health and family planning (RH/FP), providing strategic and technical support across JSI’s portfolio of projects.  She has extensive experience in RH/FP including policy formulation, developing programmatic strategies at the country level, and design and implementation of programs. Joan’s experience includes working in the Office of Population at USAID where she supported USAID Missions in the development of national family planning strategies and programs, worked with donors and governments to improve the policy environment for family planning, and identified and supported programs that could take innovative practices to scale. 

Ellie Turner is a Program Manager for the Behavioral Economics in Reproductive Health Initiative (BERI) at the Center for Effective Global Action (CEGA) at UC Berkeley. BERI is a coordinated program of research funded by the Hewlett Foundation to encourage the rigorous evaluation of reproductive health interventions in sub-Saharan Africa that leverage behavioral economics to improve outcomes. BERI has funded pilot projects in Uganda, Malawi, Zimbabwe, and Zambia. Ellie holds her Masters in Agricultural, Food, and Resource Economics and has previously worked on USAID economic growth programs in Zimbabwe, Kenya, and Cambodia. 

To register, please click here.