Join HC3 on September 16 at 11 AM EDT for our sixth Health Communication Innovation webinar. This installment will focus on utilizing social drama for effective health communication.Presentations and demos will provide the audience with foundational insight into social drama techniques and theories and their application to health communication. John Somers, Freelance Theatre Maker and Honorary Fellow, Exeter University, will moderate the discussion.Panelists include:Dr. Arvind Singhal, Samuel Shirley and Edna Holt Marston Endowed Professor of Communication and Director of the Social Justice Initiative at the University of Texas – El Paso is also appointed as the William J. Clinton Distinguished Fellow at the Clinton School of Public Service. Singhal teaches and conducts research in the diffusion of innovations, the positive deviance approach, organizing for social change, the entertainment-education strategy, and liberating interactional structures.

Richard Delate, Managing Director at Johns Hopkins Health and Education in South Africa, has over 17 years of experience working in HIV and AIDS and strategic health communication. He has overseen the development and implementation of nationally and internationally acclaimed strategic communication campaigns that combine mass media, social networking, community mobilization and advocacy aimed at curbing new HIV infections, promoting care and support and treatment in South Africa, such as Brothers for life, 4Play: Sex Tips for Girls, Scrutinize and Intersexions.

Dr. Kriss Barker, Vice President for International Programs at Population Media Center, has assisted production teams throughout the world to develop entertainment-education serial dramas.  She has trained numerous media and health communication professionals in the Sabido methodology for behavior change communication using the mass media; and oversees management of PMC programs in over 25 countries worldwide.  She also lectures on social change scriptwriting at the University of Cape Town, in South Africa.

 

Photo credit: Women, children, and men watch a street play performance in their village in the Morena district, Madhya Pradesh, India. © 2011 Anil Gulati, Courtesy of Photoshare