Propensity Score Matching

Propensity Score Matching

Propensity Score Matching Propensity Score Matching (PSM) is a statistical technique that allows researchers to more accurately measure social and behavior change communication (SBCC) program impact and to make a strong case for causal attribution. It helps researchers determine whether the program was actually responsible for the changes in knowledge, attitudes and behaviors that occurred.

Propensity Score Matching

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