Utilizing ICT in Demand Generation for Reproductive, Maternal, Newborn and Child Health

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Written by: Kim Martin | HC3 Communications Director on January 27, 2015

CaseStudies-FINAL-coverThis resource provides an in-depth look at three programs that illustrate the use of information and communication technologies (ICTs) and new media – specifically using mobile technologies – as part of an integrated strategy to increase demand for and use of reproductive, maternal, newborn and child health (RMNCH) commodities and services.

The three case studies are:

  1. Mobile Alliance for Maternal Action (MAMA), which uses technology to improve health and nutrition outcomes among pregnant women and new mothers and their infants in Bangladesh and South Africa.
  2. Ananya, which is a multiplatform program designed to reduce maternal and infant mortality in Bihar, India.
  3. Mobile Technology for Community Health (MOTECH), which aims to increase the quantity and quality of prenatal and neonatal care in rural Ghana.

[Download]: Utilizing ICT in Demand Generation for Reproductive, Maternal, Newborn and Child Health
[Download]: French version