Utilizing ICT in Demand Generation for Reproductive, Maternal, Newborn and Child Health
This resource provides an in-depth look at three programs that illustrate the use of information and communication technologies (ICTs) and new media – specifically using mobile technologies – as part of an integrated strategy to increase demand for and use of reproductive, maternal, newborn and child health (RMNCH) commodities and services. The three case studies are: Mobile Alliance for Maternal Action (MAMA), which uses technology to improve he…