Case Studies Illustrate Strategies Improving Healthy Behaviors and Trust in Guinea After Ebola

Community members take part in Cleaning Day in Guekedou Hospital.

The Health Communication Capacity Collaborative (HC3) has published a series of case studies examining activities and tools used in the social and behavior change communication (SBCC) strategy to improve healthy behaviors and increase demand for and use of quality reproductive, maternal, newborn and child health (RMNCH) services in Guinea as the country continues to recover from Ebola.

Each case study highlights how HC3 is working with Guinea’s hardest hit communities to rebuild both trust in the health system and the quality of care delivered.

SBCC in Post-Ebola Guinea: HC3 Case Study Series

Bridges of Hope

HC3 and NGO partners used the Bridges of Hope toolkit in Guinea for community-level engagement to create demand for health services

Interactive Radio Programs

HC3 used radio to multiply the number of people who heard about community dialogues being held at health service sites

Gold Star Campaign

HC3 revamped the Gold Star brand to enhance the visibility of the Gold Star symbol as a sign of high-quality services delivered by selected health facilities

Community Dialogues

HC3 used community dialogues to learn about community members’ fears and apprehension regarding the health system

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